Meet Jane Lu, CEO and founder of Australian online women’s boutique Showpo. Jane founded Showpo back in 2010 from her parents’ garage. She previously worked in accounting and corporate finance, but after returning from a year abroad, was inspired to ditch the “cubicle life”, so she quit her job to start her own business. With much enthusiasm for entrepreneurship, she set off to start her first business, which failed spectacularly. However, Jane was undeterred and got right back on the horse, starting the online fashion brand, Showpo the following month. What started off with a laptop and two shelves of clothing is now an online global fashion empire, shipping to 45 countries. Through being disruptive in the retail space and capitalising on the use of social media, Showpo now boasts a cult social following of over 1.6 million. Jane is a keynote speaker, is heavily involved in Australia’s startup scene and has been nominated for numerous awards, taking the title of Cosmopolitan’s Entrepreneur of the Year in 2015 and Forbes 30 Under 30 Asia in 2016. Jane is extremely passionate about promoting entrepreneurship and women in business. She co-founded the group “Like Minded Bitches Drinking Wine”, a business group that promotes and encourages girl bosses around the world. Since its inception in August 2015, the group has experienced enormous traction with 14,000+ members and meet up events in Sydney, Melbourne, Brisbane, LA and San Francisco.
On This Episode You’ll Learn:
Jane has been ignoring traditional advice regarding funding and how to scale. What specific advice about raising capital and scaling does she disagree with and why?
Focusing on the future of online fashion, where does Jane see the future of technology integrating with fashion?
ShowPo has 1.1M followers on Instagram, 850k like on Facebook what has Jane executed on at ShowPo to gain such a large and engaged following?
Jane has said that new businesses should focus on one social media platform in the beginning, as a new business how do you decide what social channels are right for you?